Resource Library

The latest thought leadership from the leader in tech marketing: Blogs, white papers, videos, customer success stories and more

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Case Study

Case Studies

How Shure Leverages an Integrated TechTarget Program to Fuel Pipeline and Increase Deal Value by 240%
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Webinar

Demand Generation

Worldwide ROI Summit: Thriving in the New Normal of B2B Tech Marketing and Sales
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Knowledge Sharing

Integrated Marketing

MarTech: Using Personalization to Create Marketing Moments
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Knowledge Sharing

Integrated Marketing

Marketing Insider Group: Why Your Marketing Needs to be Data-Driven
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Blog Post

Content

TechTarget and BrightTALK Together: Engaging More Active Buyers with the Content They Prefer
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Blog Post

Advertising

Why I’m Staying the Course on our Digital Advertising Program
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Blog Post

Intent Data

How TechTarget’s Priority Engine and Content Syndication Helped Panda Boost Brand Awareness and Break into New Accounts
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Video

Content

Questions with Content Marketing Expert Andrew Davis
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Article

Intent Data

Hey CMOs, ROI Is People!
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Case Study

Integrated Marketing

“Phoenix Rising”– Druva Builds Fully Integrated Demand Generation Engine for Increased Revenue and Consideration
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Blog Post

Advertising

Thinking Fast and Slow: The Psychology that Fuels B2B Digital Advertising
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Article

Demand Generation

How Data-Driven Display Can Now Supercharge Laser-Focused Demand Gen
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Case Study

Integrated Marketing

How Commvault Is Using Data-Driven Marketing to Drive ROI
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Case Study

Integrated Marketing

How Turbonomic is Delivering on a Full Funnel Strategy for High-Velocity Sales and Marketing
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Case Study

Integrated Marketing

Silver Peak™ Drives Demand and Brand Awareness Through Global Integrated Marketing
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Video

Integrated Marketing

2017 IT Purchase Intentions: Hype vs Reality
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Video

Market Intelligence

Get the Facts About the Teams Buying Enterprise Technology
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Case Study

Integrated Marketing

Distil Networks Leverages Integrated TechTarget Solutions for Full-funnel Marketing
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Case Study

Integrated Marketing

Dell EMC Leverages Market Momentum with Effective Integrated Marketing That’s Always On
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White Paper/E-Book

Demand Generation

Demand Generation in the Age of Intent
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Blog Post

Integrated Marketing

Is Your “Integrated” Strategy Actually Dis-Integrating Customer Experience?
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Case Study

Integrated Marketing

TechTarget’s Priority Engine Helps NetApp (formerly SolidFire) Bridge the Gap Between Marketing and Sales
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