I - Definitions

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  • I

    identity resolution

    Identity resolution is a data management process that links a customer's online behavior to their unique identity by gathering different data sets and identifying non-obvious relationships.

  • implementation

    Implementation is the execution or practice of a plan, a method or any design, idea, model, specification, standard or policy for doing something.

  • inbound marketing

    Inbound marketing is a strategy that focuses on attracting customers, or leads, via company-created internet content, thereby having potential customers come to the organization rather than marketers vying for their attention.

  • integration

    Integration is the act of bringing together smaller components or information stored in different subsystems into a single functioning unit.

  • What is interactive voice response (IVR)?

    Interactive voice response (IVR) is an automated telephony system that interacts with callers, gathers information and routes calls to the appropriate recipients.

  • What is IoT Cloud (Salesforce IoT Cloud)?

    IoT Cloud is a Salesforce platform designed to store and process internet of things (IoT) data.