Customer data management

Customer data management includes monitoring data integrity, privacy and security for CRM platforms and, for some organizations, separate customer data platforms while maintaining updated, compliance customer records across sales, marketing service and e-commerce operations.

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  • soft copy

    A soft copy (sometimes spelled 'softcopy') is an electronic copy (or e-copy) of some type of data, such as a file viewed on a computer's display or transmitted as an email attachment. Continue Reading

  • How do companies protect customer data?

    Companies can protect customer data through various technical tools and strategies, like authentication and encryption. But some types of data need more protection than others. Continue Reading

  • data classification

    Data classification is the process of organizing data into categories that make it is easy to retrieve, sort and store for future use. Continue Reading

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