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Google unfazed by advertiser criticism of third-party cookie plan

Google is working with U.K. regulators on its plan to phase out third-party cookies this year, despite pushback from an advertisers group. Meanwhile, bots are affecting ad traffic.

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How to create a diversity and inclusion marketing strategy

Diversity marketing helps organizations attract new customers, but to implement a strategy, marketers need an internal D&I initiative and to learn about their audience.

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GenAI chatbots for customer care create new level of liability

Air Canada found liable for promises its chatbot made against the airline's policy; CX leaders discuss best practices for using generative AI in chatbots.

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Sitecore to bring more generative AI XM, XP clouds

Katie Johnson joined Sitecore after leading vertical market pushes at Salesforce and Talkdesk. In this Q&A, we discuss that, future generative AI plans and more.

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