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8 customer success software platforms to consider
Proper customer success requires the right tools to keep customers satisfied. Here, dive into eight popular platforms on the market, including their features and benefits.
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Adobe unveils new collaboration tool for marketing teams
The CX giant revealed new technology for faster workflows between marketing, product and data teams to collaborate on marketing campaigns in its new Product Analytics platform.
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Adobe Firefly brings generative AI image marketing tool
The CX giant's Firefly is an image creator trained on millions of visuals from Adobe stock content to understand written commands and make images for better marketing.
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The CX software giant pairs with the event marketing services vendor to provide customers with tools for deeper personalized experiences at in-person and online events.
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The platform provides accessible tools for small businesses that need design help. Canva is also escalating its technology to compete against bigger design platforms such as Adobe.
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Adobe Firefly brings generative AI image marketing tool
The CX giant's Firefly is an image creator trained on millions of visuals from Adobe stock content to understand written commands and make images for better marketing.
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Customer success vs. customer support: What's the difference?
Customer support and customer success sound similar, but they're distinct business practices. Differences include approach, metrics, maturity and skills.
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Customer Experience Management Evaluate
8 customer success software platforms to consider
Proper customer success requires the right tools to keep customers satisfied. Here, dive into eight popular platforms on the market, including their features and benefits.
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Customer Data Management News
Adobe unveils new collaboration tool for marketing teams
The CX giant revealed new technology for faster workflows between marketing, product and data teams to collaborate on marketing campaigns in its new Product Analytics platform.
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CRM Tools & Strategy Get Started
7 customer success best practices
Customer success aims to ensure a positive CX after the sales process is complete. These best practices can help teams stay on track and keep customers satisfied.
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8 customer success software platforms to consider
Proper customer success requires the right tools to keep customers satisfied. Here, dive into eight popular platforms on the market, including their features and benefits.
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7 customer success best practices
Customer success aims to ensure a positive CX after the sales process is complete. These best practices can help teams stay on track and keep customers satisfied.
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Customer Experience Basics
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moment of truth (marketing MOT)
A moment of truth (MOT) is marketing lingo for any opportunity a customer (or potential customer) has to form an impression about a company, brand, product or service.
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customer engagement
Customer engagement is the way a company creates a relationship with its customer base to foster brand loyalty and awareness.
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7 customer success best practices
Customer success aims to ensure a positive CX after the sales process is complete. These best practices can help teams stay on track and keep customers satisfied.
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The history and evolution of CRM
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The evolution of customer service
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Marketing and sales
Canva steps up design game with new AI-powered design tools
The platform provides accessible tools for small businesses that need design help. Canva is also escalating its technology to compete against bigger design platforms such as Adobe.
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Customer data management
Adobe unveils new collaboration tool for marketing teams
The CX giant revealed new technology for faster workflows between marketing, product and data teams to collaborate on marketing campaigns in its new Product Analytics platform.
-
E-Commerce
Adobe Firefly brings generative AI image marketing tool
The CX giant's Firefly is an image creator trained on millions of visuals from Adobe stock content to understand written commands and make images for better marketing.
Customer Experience Definitions
- sales development representative (SDR)
- service level indicator
- customer data platform (CDP)
- moment of truth (marketing MOT)
- customer engagement
- product-qualified lead (PQL)
- marketing-qualified lead (MQL)
- marketing automation