Why I Go to Marketo Nation Every Year

Marketo Nation

I’m Matt, a Marketo Certified Expert focused on campaign execution and ops here at TechTarget. I recently returned from Marketo Nation (now the Adobe Digital Experience Summit) in Las Vegas […]

New Insight on B2B Purchase Intent Data – Lessons Learned from Marketo

b2b purchase intent data

Recently, I came across this article from Marketo on how to assess the relevancy of third party B2B intent data. It provides a good rundown on B2B purchase intent data, […]

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