email marketing
How to Write Emails B2B Tech Buyers Actually Want to Read

Kyle Donley Product Marketing Manager

Over the past two decades, TechTarget has tested millions of emails to our audience, helping us understand exactly what gets them to engage. These are the same technology buyers that Priority […]

From “Content Marketing” to “Content-Enabled Selling” –— Advancing Marketing’s Role as an Enabler in 2019

John Steinert CMO

How much energy and ink has been expended in the last 5 years on the topic of content marketing?! Marketers love talking about and making content! In fact, it’s one […]

Martech
How to Build a Winning MarTech Stack — Advice from the Creator of Dilbert

Michael Box Content Creator

So your data platform is doing what it’s supposed to. Your marketing automation is keeping the lights on. But how do you move from a good MarTech stack to a […]

seo tools
10 Brilliant SEO Tools, Plugins and Hacks You Need to Use Now

Jessica Levenson VP, Search & Engagement

On Thursday, May 31st, TechTarget hosted Dan Shure’s SEMNE talk “12 Ways to Use SEO Tools You’ve (Mostly) Never Seen Before” at our Newton, MA offices. We were excited to […]

content marketing storytelling
The Importance of Storytelling in B2B Content Marketing

MaryCatherine Karcich Manager, Custom Content

What does a trip to Mars have to do with creating great content experiences? Imagine what a trip to Mars would be like: How would you get there? What would […]

content creation
Overwhelmed by Content Creation? Here are 3 Simple Fixes for Marketers

Keri Deming Senior Manager, Custom Content

More than half of organizations have a small or one-person marketing team serving the entire organization. Shockingly, 70% of those organizations are expecting to create more content this year than […]

3 Ways to Build the Case for Native Language Content in Your Global Marketing Plans

Byrony Seifert VP of Marketing and Product Delivery, EMEA

In my previous post, I addressed the importance of budgeting for localized content. In this follow-up post, you will find three important data points that will help you better build […]

localized content
Why Global Marketers Must Budget for Localized Content

Byrony Seifert VP of Marketing and Product Delivery, EMEA

If you are worldwide centralized technology marketer, the matter of localized content for non-English speaking countries is undoubtedly an important area of discussion for you and your teams. The typical […]

Authors

Mike Cotoia
Mike Cotoia

Chief Executive Officer

Andrew Briney
Andrew Briney

SVP of Products

Steve Niemiec
Steve Niemiec

SVP of Sales

Jessica Levenson
Jessica Levenson

VP, Search & Engagement

Byrony Seifert
Byrony Seifert

VP of Marketing and Product Delivery, EMEA

Ben Bradley
Ben Bradley

Director of Strategic Accounts - Client Consulting

Abby Gilmore Grant
Abby Gilmore Grant

Director, Client Consulting

Garrett Mann
Garrett Mann

Director, Content Marketing

Michael Box
Michael Box

Content Creator

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