Looking Back on How Successful Technology Sales Reps Adapted During the Pandemic and Lessons for the Future

Tom Walker APAC Client Sales Consultant

The global pandemic presented technology vendors with both opportunities and challenges simultaneously. Face-to-face events, a major source of leads for most vendors, and valued by sales reps as a way […]

5 Tips to Help B2B Sellers Cultivate More Positive Buyer Experiences

Fiona O'Connor Content Writer

Have you ever been the recipient of a dozen emails and calls from a brand with a message that didn’t pertain to you? Maybe you opened a few emails, but […]

real buyer activity
Tapping into Real Buyer Activity and Behavior to Drive Better B2B Marketing and Sales Results in 2021

Paige DeVingo Social Media Manager

While quarantining and lockdowns are hopefully temporary, the move to digital that has erupted during the pandemic seems to be here to stay. As the buyer’s journey becomes increasingly more […]

When Buying Patterns are Disrupted, Ramp Up Social Selling

Paige DeVingo Social Media Manager

In my previous blog on social selling, I mentioned how it’s important for sellers to be where their buyers are in order to gain understanding and familiarize buyers with their […]

using priority engine Rich Contacts
How Rich Contacts Leverages Priority Engine to Generate Leads and Enable Sales

Sarah Geissler Sr. Product Marketing Manager

An interview with successful technology sales and marketing innovator, Simon Watson, Managing Director and Founder of Rich Contacts Rich Contacts is a B2B sales agency providing a wide range of […]

purchase intent data in APAC
3 Ways Intent Data is Helping APAC B2B Sales Reps Adjust in Today’s Market

David Lane Director of Customer Success, APAC

As we all continue to get used to the ‘new normal’ in our personal lives, many of us also need to adjust the approach we take in our professional lives.  […]

How LANSA uses Priority Engine to Build Pipeline and Convert More Opportunities

Sarah Geissler Sr. Product Marketing Manager

An interview with successful technology sales innovator, Bryan Frankel, Sales Director at LANSA LANSA is the original low-code, rapid application development platform for building enterprise-grade mobile, web and desktop apps. […]

customer experience
How Sellers Can Provide a Better Customer Experience in the Current Business Environment

Garrett Mann Director, Content Marketing

Decision-making is never merely rational. Emotions play a big part in purchasing, even in B2B. Right now, it is more important than ever for sellers to recognize this. That is […]

Authors

Mike Cotoia
Mike Cotoia

Chief Executive Officer

Andrew Briney
Andrew Briney

SVP of Products

Steve Niemiec
Steve Niemiec

SVP of Sales

Byrony Seifert
Byrony Seifert

VP of Marketing and Product Delivery, EMEA

Ben Bradley
Ben Bradley

Director of Strategic Accounts - Client Consulting

Abby Gilmore Grant
Abby Gilmore Grant

Director, Client Consulting

Garrett Mann
Garrett Mann

Director, Content Marketing

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