Resource Library

The latest thought leadership from the leader in tech marketing: Blogs, white papers, videos, customer success stories and more

DGR-Intent-Data_Ebook-Resource-Tile
White Paper/E-Book

ABM

Integrating ABM with Intent Data
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Webinar

Advertising

Third-Party Cookies Will Be Gone Before You Know It. Are You Ready?
MarTech Series_Why-do-you-Need-Better-Buyer-Intent-Data-to-Drive-your-Marketing-Strategies
Knowledge Sharing

Intent Data

MarTech Series: Why Do You Need Better Buyer Intent Data To Drive Your Marketing Strategies?
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Infographic

Sales

4 Ways to Help Your SDRs Using Intent Data
What-You-Can’t-See-Will-Hurt-You–Leveraging-Digital-Insights-To-Drive-Sales-Resource
Knowledge Sharing

Intent Data

Forrester: What You Can’t See Will Hurt You: Leveraging Digital Insights To Drive Sales
buyer expectations
Blog Post

Sales

Want to Close More Deals? Don’t Just Deliver What Buyers Need, Deliver What They Expect – Here’s How.
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Knowledge Sharing

Intent Data

Business 2 Community: How to Use Intent Data to Fuel Your Content Strategy
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Knowledge Sharing

Intent Data

Gartner: How to Benchmark Success for Third-Party Intent Data
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Case Study

Intent Data

How Red Hat Closed $7M of Marketing Influenced Pipeline using Priority Engine
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Knowledge Sharing

Intent Data

Forrester: Three Seismic Shifts In Buying Behavior From Forrester’s 2021 B2B Buying Study
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Blog Post

Intent Data

Get the Most Out of Purchase Intent Data from the Start
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Case Study

Intent Data

Aligning the Power Duo: Boosting Sales and Marketing Success with Priority Engine
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Webinar

Intent Data

Delivering On The Promise Of Intent: Applying Real Insights To Accelerate Marketing & Sales Results
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Case Study

Intent Data

High-growth Security Startup Increases MQLs 253%
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Research/Analysis

Intent Data

The Insights-Driven Targeting Spectrum
turbocharge go-to-markets
Blog Post

Intent Data

CMOs and CROs: How to Really Turbocharge Your Go-to-Markets
Turn-Your-Website-Visitors-into-Opportunities-resource
Video

Intent Data

Turn Your Website Visitors into Opportunities
tech_sales_pandemic
Blog Post

Sales

Looking Back on How Successful Technology Sales Reps Adapted During the Pandemic and Lessons for the Future
getting_next_level_ABM_intent_data
Blog Post

Intent Data

Getting to Next-Level ABM with Intent Data
Practical-Ways-to-Turbocharge-Marketing-Res (1)
Webinar

Intent Data

Practical Ways to Turbocharge Marketing and Sales with Intent Data
BrightTALK-Webinar-Resource-Logos-Button
Webinar

Intent Data

Identifying and Influencing Technology Buying Groups
behavioral targeting
Blog Post

Intent Data

Let Buyer Activity – Not Titles and Outdated Personas – Determine Who to Engage
Understanding_Intent-Res
White Paper/E-Book

Intent Data

Unlock the Power of Intent Data
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Video

Intent Data

TechTarget and BrightTALK: The Best Audience for Your Enterprise Tech
audience-centric data
Blog Post

Intent Data

The Importance of Audiences (and Their Data) in Supporting B2B Outcomes
positive interactions
Blog Post

Sales

5 Tips to Help B2B Sellers Cultivate More Positive Buyer Experiences
Accelerating-Strategic-Accounts-Ebook-Resource
White Paper/E-Book

Intent Data

Accelerate Strategic Account Revenue Using the Right Intent Data
3rd party cookies
Blog Post

Advertising

How to Thrive in a Cookieless World
using Priority Engine DataStax
Case Study

Intent Data

How DataStax Generated $1M in Pipeline using Priority Engine
TTGT_Email-Alerts-Overview-Resource-Image (1)
Product Sheet

Intent Data

Close Deals Faster with Priority Engine Email Alerts
SD-Buyer-Signals-Res
Research/Analysis

Intent Data

Leverage the “Buyer Signals Framework” for B2B Marketing Success
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Webinar

Intent Data

Accelerating Strategic Account Revenue with Intent Data
personalized content
Blog Post

Content

4 Steps to Creating More Personalized Content for Technology Buyers
Intent Data-Unlocking Revenue Growth-Res
White Paper/E-Book

Intent Data

Intent Data: Unlocking Revenue Growth
GettyImages-1136585482
Blog Post

Content

Creating Content to Engage Real Technology Buyers: 5 Common Challenges to Overcome
real buyer activity
Blog Post

Intent Data

Tapping into Real Buyer Activity and Behavior to Drive Better B2B Marketing and Sales Results in 2021
using priority engine Rezilion
Case Study

Intent Data

How Rezilion Converts More Marketing Qualified Leads with Priority Engine
using priority engine QTS
Case Study

Intent Data

How QTS Data Centers Breaks into More Fortune 1000 Accounts with Priority Engine
intent data signals
Blog Post

Intent Data

Intent Data: It’s Not the Volume of Signals That Matters – It’s What’s in ‘Em
Citrix-Patrick Howsare-SDR Video Series_Resource icon
Case Study

Sales

Citrix Expands into Greenfield Territories with TechTarget Priority Engine
TOPO-Presentation Recap_Intent Use Cases_Resource-Icon
Presentation

Intent Data

How Intent Data is Improving Results Across Sales and Marketing
AdobeStock_117420444
Blog Post

Content

Three Tips for Tech Marketers to Increase Email Performance with IT Buyers
bidstream data
Blog Post

Intent Data

Prying Open the Black Box: Why Bidstream Data is Not a Sustainable Source of Intent
TOPO-Virtual Summit-Webinar_Resource-Library-Webinar_v3
Webinar

Intent Data

Intent Data Improves Results for All Go-to-Markets
3 Cs of Intent-Res
White Paper/E-Book

Intent Data

3 C’s for Understanding Real Intent Data: Context, Content and Contacts
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Video

Demand Generation

Digital Marketing Skills Acceleration Series
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Product Sheet

Intent Data

Understanding Prospect-Level Research Activity
managed service provider MSP
Blog Post

Virtual Business Strategies

The Critical Importance of MSPs in a Changing Market and How to Effectively Target Them
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Webinar

Virtual Business Strategies

3 Intent Data-Driven Ways to Capture More Demand in Today’s Environment
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Video

Intent Data

Win More with Priority Engine Prospect-Level Intent
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Video

Intent Data

Priority Engine Prospect-Level Intent Makes Real Personalization Possible
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Video

Intent Data

Level up your Sales Game with Priority Engine Prospect-Level Intent
DemandGenReport-Survey-Resource
White Paper/E-Book

Intent Data

Intent Data: It’s Becoming a Key Ingredient for Revenue Growth
EDB_CourtneyBrown_Resource
Case Study

Intent Data

How EDB uses Priority Engine to Generate More MQLs for their Target Accounts
TTGT_Activity-Matters_Res-2
Infographic

Intent Data

Activity Matters: Take Action on More Demand for Your Solutions
persona-driven marketing
Blog Post

Intent Data

Expert Insight on Evolving Your Personas for Changing Enterprise Tech Environments
MarTech-2-E-Book-Resource
White Paper/E-Book

Intent Data

Use Intent Data to Adapt Account Strategies in a Shifting Market
BuyerInsights-Webinar-Resource
Webinar

ABM

Because Your MQLs Just Won’t Cut It: Cornerstone’s Intent-Driven Transition from Demand to Full-Funnel ABM
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