Events & Webinars

Intent-driven sales and marketing events and webinars

All upcoming events


Partner Marketing Visionaries: 9 Critical Insights for Partner Marketing in 2021

June 7, 2021, 11:00 AM ET

Account-based marketing (ABM) has evolved from a buzzword to a business imperative. That is why the producers of #B2BMX, one of the industry’s top events of the year, is hosting a new online experience […]


Practical Ways to Turbocharge Marketing and Sales with Intent Data

June 24, 2021, 11:00 AM ET,

The B2B tech market is in a period of transformation as marketers and sellers adapt to new types of data, new technologies, new processes and new ways of identifying and engaging opportunities […]

All recent events


Identifying and Influencing Technology Buying Groups

June 8, 2021, 3:00 PM AEST

TechTarget and LinkedIn join forces for a webinar sharing groundbreaking research into the B2B technology buying landscape. The findings reinforce the need for tech marketers to identify […]

Virtual Event

B2BMX: Next-Level ABM

June 7-10, 2021

Account-based marketing (ABM) has evolved from a buzzword to a business imperative. That is why the producers of #B2BMX, one of the industry’s top events of the year, is hosting a new online experience […]


B2B Marketing Leaders Forum APAC 2021

May 26-27, 2021

Join TechTarget at APAC’s largest B2B Marketing conference focusing on revenue, growth, brand, leadership and personal career advancement.


Moving Beyond Activity: Helping Sales Focus on Quality Interactions and Yield

Wednesday, May 26, 2021
1-1:45PM ET

While 80% of B2B buyers say that sales reps can have a major impact on a sale, sales reps only spend 18% of their time engaged with buyers – despite increased activity. This high-activity/low-yield dynamic[…]


TechTarget Presents Partner Marketing Visionaries: A New Era for Alliances

Wednesday, May 19, 2021,
12:00 PM ET

Partner marketing professionals have pivoted quickly to achieve their goals despite a changed business environment Tune in to TechTarget’s Partner Marketing Visionaries series […]

Virtual Event

AT&T Cybersecurity: Delivering Hybrid ABM in an Exploding Category

This presentation showed how Frost Radar™ award winner AT&T Cybersecurity is transforming marketing and sales as it evolves from velocity demand gen to Hybrid ABM at scale. It’s a multi-channel, [...]


Expert Panel Webinar: Growing ABM Revenue Using High-Value Engagement

Thursday, April 22, 2021,
1:00-1:45 pm ET

Gartner has shown that bringing buying groups together and gaining access to stakeholders are two of the biggest barriers B2B sellers face when engaging their key accounts. […]


BrightTALK Local UK: Driving Success with Intent Data

Wednesday, April 14, 2021,
11:00 am GMT / 6:00 am ET

In today’s highly competitive, digital environment, demand generation marketers must find innovative ways to stand out from the crowd and reach their audiences. Intent data offers powerful insights […]


Overcoming Digital Fatigue in APAC: How to Engage B2B Buyers in a Noisy World

Tech buyers have spent much of the last year staring at screens with vendors vying to attract their digital attention. At a time when burnout is pervasive, how do you […]


Webinar: Accelerating Strategic Account Revenue with Intent Data

Thursday, February 25
2:00 PM – 2:30 PM ET

Beyond planning and execution, strategic account teams are taking advantage of new data sources, already widely adopted by both marketing and high-volume prospecting teams, to drive increased […]


Webinar: Creating Meaningful Marketing and Sales Interactions

Tuesday, February 16
1:00 PM – 1:30 PM

It’s easy for marketers to get lost in the channel optimization weeds. To maximize effectiveness, marketing efforts must achieve substantially more than a handful of micro-behaviors can show […]


Webinar: Driving Short-Term Quota Attainment by Aligning Sales to Marketing

Wednesday, December 16
1:00 PM – 1:30 PM

This webinar featuring Nancy Nardin, Founder of Smart Selling Tools and one of the world’s leading experts on sales technology and process, explores what sales really needs from marketing right now […]