Mike Cotoia

Mike Cotoia

Chief Executive Officer

business preparation
Current Experiences and Preparing Your Business for What’s Next

Mike Cotoia Chief Executive Officer

Part 1 of a 4-Part blog series from TechTarget CEO Mike Cotoia With the rise of digital commerce, one of the really interesting developments we’ve all become attuned to is […]

common sense marketing
Using Purchase Intent Insight to Enable Common Sense Marketing (CSM)

Mike Cotoia Chief Executive Officer

As the CEO of a leading B2B marketing solutions provider, I see the world through the lens of our clients. Our clients are the best B2B tech marketers anywhere. The […]

common sense marketing
CSM: The Most Powerful Tool in Your Marketing Toolkit?

Mike Cotoia Chief Executive Officer

I envy today’s enterprise technology marketers. It’s an incredibly fast-paced exciting time to be in this business. In contrast, when I was starting out, things moved a lot slower (at […]

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