Adam Davis

Sr. Director, Brand Solutions

digital display advertising
Lessons From the Past: Invest in Digital Display Advertising in a Challenging Economy

Adam Davis Sr. Director, Brand Solutions

When the economy is strong, display ad spend flows like a river after a rainstorm. Fully approved budgets fund targeted impressions that drive engagement and consideration. However, as all marketers […]

Brand search strategy visibility
How Do You Create Brand Visibility if Your Site Doesn’t Rank Well in Google?

Adam Davis Sr. Director, Brand Solutions

In an earlier post, we talked about using TechTarget’s search power to jump the organic search turnstile instead of pounding away at the same steep and expensive marketing goals year after […]

Authors

Mike Cotoia

Chief Executive Officer

Steve Niemiec

Chief Operating Officer & Chief Revenue Officer

Byrony Seifert

SVP, Product Operations

Garrett Mann

Vice President, Corporate Communications

Fiona O'Connor

Senior Content Marketing Manager

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