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Erin Colleran

Senior Client Consulting Manager

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A Sales Tool your Channel and Resellers Will Thank You for

Erin Colleran Senior Client Consulting Manager

Recently, the TechTarget sales organization had the privilege of hosting one of our clients, a Business Development Executive from a leading Technology Distributor, to discuss his experiences generating quality engagements […]

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Lead, Don’t Sell: What Michael Phelps Can Teach B2B Marketers about Content

Erin Colleran Senior Client Consulting Manager

In my role at TechTarget, I evaluate a lot of client assets. I look at it for quality of content, proper length, call to actions as well as stage in […]

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Brand Retargeting (at a Cocktail Party)

Erin Colleran Senior Client Consulting Manager

Next time you are at a cocktail party and you meet someone new, try this: speak to them for a while, then go back up to them an hour later and […]

Always On Strategy
Why Going Dark in Technology Marketing is Never in Fashion

Erin Colleran Senior Client Consulting Manager

In a past life, I worked in ad sales for a fashion magazine in New York City. With 12 issues, we sold all year round – however the spike that […]

Authors

Mike Cotoia
Mike Cotoia

Chief Executive Officer

Andrew Briney
Andrew Briney

SVP of Products

Steve Niemiec
Steve Niemiec

SVP of Sales

Byrony Seifert
Byrony Seifert

VP of Marketing and Product Delivery, EMEA

Ben Bradley
Ben Bradley

Director of Strategic Accounts - Client Consulting

Abby Gilmore Grant
Abby Gilmore Grant

Director, Client Consulting

Garrett Mann
Garrett Mann

Director, Content Marketing

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