Kyle Donley

Product Marketing Manager

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5 Tips for Selling Technology in Uncertain Times

Kyle Donley Product Marketing Manager

Selling technology during a time of social and economic uncertainty can be challenging, awkward, and may even feel a little improper to you. While these feelings are certainly normal, just […]

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The Death of Third-Party Cookies: What’s Next for Intent-Based Digital Advertising?

Kyle Donley Product Marketing Manager

You’ve probably heard the news: Google is killing third-party cookies. This announcement, combined with regulations like GDPR and CCPA, has ushered in a transformational moment for the ad tech space. […]

email marketing
How to Write Emails B2B Tech Buyers Actually Want to Read

Kyle Donley Product Marketing Manager

Over the past two decades, TechTarget has tested millions of emails to our audience, helping us understand exactly what gets them to engage. These are the same technology buyers that Priority […]

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