Sarah Geissler

Director, Product Marketing

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How Red Hat Closed $7M of Marketing Influenced Pipeline using Priority Engine

Sarah Geissler Director, Product Marketing

Challenge: Red Hat needed a way to more effectively target strategic accounts and generate more qualified, in-market leads and pipeline. Solution: Red Hat used TechTarget’s Priority Engine intent data platform […]

using Priority Engine DataStax
How DataStax Generated $1M in Pipeline using Priority Engine

Sarah Geissler Director, Product Marketing

Challenge: DataStax was looking for a way to generate more qualified demand while also enabling their sales team in their outreach efforts. Solution: DataStax leverages Priority Engine for it’s active, […]

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How Rezilion Converts More Marketing Qualified Leads with Priority Engine

Sarah Geissler Director, Product Marketing

Challenge: Rezilion was having a difficult time breaking through to their target persona due to the demanding nature of their work. This was impacting their ability to successfully convert MQLs […]

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How QTS Data Centers Breaks into More Fortune 1000 Accounts with Priority Engine

Sarah Geissler Director, Product Marketing

Challenge: QTS Data Centers needed to break into more Fortune 1000 and strategic accounts and better identify real decision-makers for their sales and marketing teams to go after. Solution: QTS […]

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How EDB uses Priority Engine to Generate More MQLs for their Target Accounts

Sarah Geissler Director, Product Marketing

An interview with successful technology marketing innovator, Courtney Brown, Marketing Manager at EDB EDB, the Enterprise Postgres company, delivers an open source-based data management platform, optimized for greater scalability, security, […]

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How Rich Contacts Leverages Priority Engine to Generate Leads and Enable Sales

Sarah Geissler Director, Product Marketing

An interview with successful technology sales and marketing innovator, Simon Watson, Managing Director and Founder of Rich Contacts Rich Contacts is a B2B sales agency providing a wide range of […]

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How LANSA uses Priority Engine to Build Pipeline and Convert More Opportunities

Sarah Geissler Director, Product Marketing

An interview with successful technology sales innovator, Bryan Frankel, Sales Director at LANSA LANSA is the original low-code, rapid application development platform for building enterprise-grade mobile, web and desktop apps. […]

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How WhiteHat Security Increases Targeted Pipeline with Priority Engine and Content Syndication

Sarah Geissler Director, Product Marketing

An interview with successful technology marketing innovator, Miles Krone, Demand Generation Manager at WhiteHat Security WhiteHat Security is a leader in application security, enabling businesses to protect critical data, ensure […]

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How Citrix Uses Priority Engine to Increase Pipeline and Enhance Their Data Warehouse

Sarah Geissler Director, Product Marketing

An interview with successful technology sales and marketing innovator, Barry Magee, Director of Business Intelligence at Citrix Citrix allows secure remote working on any device from any location across a […]

Authors

Mike Cotoia

Chief Executive Officer

Steve Niemiec

Chief Operating Officer & Chief Revenue Officer

Byrony Seifert

SVP, Product Operations

Garrett Mann

Vice President, Corporate Communications

Fiona O'Connor

Senior Content Marketing Manager

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