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Adobe defines its AI-powered customer experience platform
Adobe previews and releases elements of CX Enterprise at Summit.
Problem Solve
How to centralize customer interaction data in one platform
Organizations often have reams of customer interaction data. But how do they centralize and unify this information? Well, a customer data platform helps.
AI pricing is turning into a software management problem
As vendors embed AI into products, bundle it into suites and add orchestration layers, enterprises are finding AI harder to price, isolate and manage.
News
Salesforce releases Agentforce dev tools, updates Agent Fabric
Salesforce provides more observability, availability and some declarative control over AI agents.
Trending Topics
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Marketing & Sales News
Adobe defines its AI-powered customer experience platform
Adobe previews and releases elements of CX Enterprise at Summit.
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E-Commerce Evaluate
Augmented reality CX adoption still in its early stages
The enterprise adoption of AR in CX is limited because of key obstacles, including system integration issues, budgeting structures and tech standardization glitches.
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Customer Service & Contact Center Manage
How contact centers detect and prevent fraud
Scammers may target contact centers, but comprehensive agent training, authentication techniques and advanced technologies can protect businesses and customers.
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Customer Experience Management News
Salesforce releases Agentforce dev tools, updates Agent Fabric
Salesforce provides more observability, availability and some declarative control over AI agents.
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Customer Data Management Problem Solve
How to centralize customer interaction data in one platform
Organizations often have reams of customer interaction data. But how do they centralize and unify this information? Well, a customer data platform helps.
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CRM Tools & Strategy
AI pricing is turning into a software management problem
As vendors embed AI into products, bundle it into suites and add orchestration layers, enterprises are finding AI harder to price, isolate and manage.
Sponsored Sites
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HR Solutions
Reinvent new ways to work across the enterprise with ServiceNow Employee Workflows
Learn how to increase employee satisfaction by making it easy for employees to get the HR services they need with ServiceNow solutions.
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IT Workflows
Transform Your Organization With Modern and Resilient IT Services
Learn how ServiceNow’s IT solutions can help your organization seize the upside of operational resilience and raise employee agility.
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Customer Experience
Deliver a Greater Customer Service Experience with ServiceNow CSM
Learn how ServiceNow CSM can help you on your journey to provide the ultimate customer service experience.
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How agentic AI modernizes outbound sales campaigns
AI agents can contact customers, make decisions, act autonomously and close a sale with little or no human involvement. They can also renew orders and attempt upsells.
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contact centers shift to customer-centric processes
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How should contact centers use AI today?
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Augmented reality CX adoption still in its early stages
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Problem Solve
How to centralize customer interaction data in one platform
Organizations often have reams of customer interaction data. But how do they centralize and unify this information? Well, a customer data platform helps.
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How contact centers detect and prevent fraud
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IT's budgetary nightmare: Tech buyers face AI pricing variance
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10 strategies to improve contact center agent performance
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Manage
10 essential skills for modern contact center agents
Contact center agents must have a range of interpersonal and technological skills to interact with customers and resolve their issues quickly and with empathy.
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5 customer journey phases businesses should understand
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6 contact center trends shaping the future of customer service
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Contact center monitoring best practices for CX leaders
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Customer Experience Basics
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Get Started
How to choose a customer data platform in 5 steps
Choosing a customer data platform starts with more than features. Learn how to evaluate CDP goals, integrations, governance and costs before you buy.
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Get Started
Top 12 customer experience metrics and KPIs in 2026
Net Promoter Score is one of the most widely used CX metrics, but teams should also track CSAT, CES, churn, retention and other KPIs to measure performance.
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Get Started
B2B martech stack core components and how to build one
A B2B marketing technology stack can have several components. Therefore, integration and ongoing optimization of those tools are paramount to meet business goals.
Multimedia
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The history and evolution of CRM
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The evolution of chatbots and generative AI
Vendor Resources
- Modernization in banking –Product Overview
- 9 End-User Experience Monitoring Tools to Know –Buyer's Guide
- Navigating 7 Digital Experience Monitoring Challenges –Blog
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News
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Marketing and sales
Adobe defines its AI-powered customer experience platform
Adobe previews and releases elements of CX Enterprise at Summit.
-
Customer experience management
Salesforce releases Agentforce dev tools, updates Agent Fabric
Salesforce provides more observability, availability and some declarative control over AI agents.
-
Marketing and sales
HubSpot builds answer engine optimization into its platform
HubSpot's AEO, designed to help marketers navigate the world of AI search, is the biggest of several spring product drops.
Search Customer Experience Definitions
- What are virtual agents and how are they being used?
- Customer acquisition cost (CAC): How to calculate and reduce it
- What is direct marketing?
- What is mobile CRM?
- What is field service management (FSM)?
- What are customer service and support?
- What is quality of experience (QoE or QoX)?
- What is voice of the customer? A guide to VOC Strategy