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Salesforce acquisition of Convergence adds Agentforce talent
Salesforce beefs up its Agentforce engineering corps, leadership.
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Twilio updates conversational intelligence, expands CDP
Twilio integrates its CDP and communications platform more closely.
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The top 4 sustainable marketing challenges
Sustainable marketing shows consumers that an organization takes environmental and social responsibility seriously. Yet, marketers must use careful language to avoid greenwashing.
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15 customer service email templates and tips
Email remains an important channel for companies to communicate with customers. Here are some email templates for customer service teams to use in common scenarios.
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Marketing & Sales News
SAP to add AI agents for catalogs, order management
SAP deepens its footprint in agentic AI.
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E-Commerce
Adtech, regulators react to Google's third-party cookie reversal
Following many delays and an alternative still in development, Google has relented to advertisers on the timing of depreciating third-party cookies.
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Customer Service & Contact Center News
Twilio updates conversational intelligence, expands CDP
Twilio integrates its CDP and communications platform more closely.
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Customer Experience Management News
Salesforce acquisition of Convergence adds Agentforce talent
Salesforce beefs up its Agentforce engineering corps, leadership.
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Customer Data Management News
Salesforce Agentforce AI update targets healthcare
Salesforce customizes Agentforce for clinical care, public health and pharmaceuticals.
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CRM Tools & Strategy Get Started
What are the pros and cons of a CRM platform?
CRM platforms can improve CX, but they often require significant investment. CX leaders should understand the pros and cons of these platforms before purchasing.
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IT Workflows
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Learn how ServiceNow’s IT solutions can help your organization seize the upside of operational resilience and raise employee agility.
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Reinvent new ways to work across the enterprise with ServiceNow Employee Workflows
Learn how to increase employee satisfaction by making it easy for employees to get the HR services they need with ServiceNow solutions.
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Customer Experience
Deliver a Greater Customer Service Experience with ServiceNow CSM
Learn how ServiceNow CSM can help you on your journey to provide the ultimate customer service experience.
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Why is sustainable marketing important?
Sustainable marketing is important because it raises awareness of environmental and social issues. On a business level, it can improve brand loyalty and worker engagement.
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Why are loyalty programs important?
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The top 10 influencer marketing tools in 2025
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Customer loyalty vs. brand loyalty: What's the difference?
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Problem Solve
The top challenges of influencer marketing and their solutions
Brands can partner with influencers to build credibility and connect with their audiences. However, marketers often struggle to find the right influencers and spot fake followers.
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Contact center fraud: How to detect and prevent it
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Why contact centers have high turnover and how to combat it
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10 strategies to improve contact center agent performance
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Manage
The top 4 sustainable marketing challenges
Sustainable marketing shows consumers that an organization takes environmental and social responsibility seriously. Yet, marketers must use careful language to avoid greenwashing.
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12 benefits of influencer marketing
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The importance of being proactive in customer service
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How to address common customer service gaps
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Customer Experience Basics
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Get Started
15 customer service email templates and tips
Email remains an important channel for companies to communicate with customers. Here are some email templates for customer service teams to use in common scenarios.
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What are customer service and support?
Customer service is the support organizations offer to customers before, during and after purchasing a product or service.
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How do green marketing and sustainable marketing differ?
Many organizations use green and sustainable marketing to build trust with consumers. Green marketing focuses on the environment, whereas sustainable marketing is broader.
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The evolution of chatbots and generative AI
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The history and evolution of CRM
Vendor Resources
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Marketing and sales
SAP to add AI agents for catalogs, order management
SAP deepens its footprint in agentic AI.
-
Customer experience management
Salesforce acquisition of Convergence adds Agentforce talent
Salesforce beefs up its Agentforce engineering corps, leadership.
-
Customer service and contact center
Twilio updates conversational intelligence, expands CDP
Twilio integrates its CDP and communications platform more closely.
Search Customer Experience Definitions
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