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Salesforce, ServiceNow invest in Genesys agentic AI workflow
Two rivals pump cash into CCaaS leader Genesys in hopes that their respective AI agents grow roots into its users' contact centers.
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Top 12 customer experience metrics and KPIs in 2025
Net Promoter Score is the most popular customer metric, but it's not the only one for CX teams to measure. Understand which metrics to track and how to calculate them.
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How Salesforce deploys its AI agents internally
Is 30% to 50% of the work at Salesforce really done by AI, as CEO Marc Benioff claimed? We put that question to the company's chief digital officer.
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9 sales pipeline management tools
CRM platforms and sales tools can help teams manage their sales pipelines and improve productivity across the board. These tools include Freshsales and Salesforce Sales Cloud.
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Customer Service & Contact Center News
Salesforce, ServiceNow invest in Genesys agentic AI workflow
Two rivals pump cash into CCaaS leader Genesys in hopes that their respective AI agents grow roots into its users' contact centers.
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Customer Experience Management Get Started
Top 12 customer experience metrics and KPIs in 2025
Net Promoter Score is the most popular customer metric, but it's not the only one for CX teams to measure. Understand which metrics to track and how to calculate them.
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Salesforce Agentforce AI update targets healthcare
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9 sales pipeline management tools
CRM platforms and sales tools can help teams manage their sales pipelines and improve productivity across the board. These tools include Freshsales and Salesforce Sales Cloud.
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Influencer marketing best practices for B2B brands
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Brands can partner with influencers to build credibility and connect with their audiences. However, marketers often struggle to find the right influencers and spot fake followers.
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Customer Experience Basics
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What is direct marketing?
Direct marketing is a type of advertising campaign that seeks to elicit an action (such as an order, a visit to a store or website or a request for further information) from a selected group of consumers in response to communication from a marketer.
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Top 12 customer experience metrics and KPIs in 2025
Net Promoter Score is the most popular customer metric, but it's not the only one for CX teams to measure. Understand which metrics to track and how to calculate them.
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What is mobile CRM?
Mobile CRM, or mobile customer relationship management, enables those working in the field or remote employees to use mobile devices, such as smartphones and tablets, to access customer data and customer accounts wherever they are.
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Customer service and contact center
Salesforce, ServiceNow invest in Genesys agentic AI workflow
Two rivals pump cash into CCaaS leader Genesys in hopes that their respective AI agents grow roots into its users' contact centers.
-
Marketing and sales
How Salesforce deploys its AI agents internally
Is 30% to 50% of the work at Salesforce really done by AI, as CEO Marc Benioff claimed? We put that question to the company's chief digital officer.
-
Customer experience management
Salesforce rewires Slack for agentic AI, enterprise search
Slack gets AI infusion in Salesforce's runup to Dreamforce, chief product officer explains what's going on with data sharing outside Slack.
Search Customer Experience Definitions
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