James is an award-winning business technology writer and editor with extensive experience creating and developing magazine and online content. He joined TechTarget's then-new product coverage team in 2014, where he served as executive editor. James spearheaded the group's development of best practices and strategies for working closely with staff in media groups and expert contributors to develop articles and reviews to aid enterprise IT buyers in their software-buying decisions. He then served as the executive editor of the IT Infrastructure and Strategy Media Group, where he oversaw data storage coverage.
James is now an executive editor in the Content Innovation and Amplification group, where he leads the newly formed High-Performance Content team.