SearchCIO provides technology management strategies designed exclusively for the enterprise CIO. Our award-winning team of editors and industry luminaries offer strategic advice and technology best practices to help streamline global IT operations.
Our writers and editors aim to provide strategic guidance to chief information officers (CIOs) and the growing ranks of other executive-level technology decision makers. The site makes three editorial assumptions about our primary reader. First, the CIO role has changed dramatically with the near-universal adoption of digital technologies. Second, as the enterprise's top technology expert, today's CIOs have an unprecedented opportunity to drive business strategy and generate digital revenue. Finally, CIOs and business executives need expert information and forward-looking reporting to form a unified and cogent strategy for success.
Our aim is to provide prescient and targeted advice on the technologies and strategies that drive business value in the rapidly changing digital business environment.
TechTarget (Nasdaq: TTGT) is the global leader in purchase intent-driven marketing and sales services that deliver business impact for enterprise technology companies. By creating abundant, high-quality editorial content across more than 150 highly targeted technology-specific websites and 1,125 channels, TechTarget attracts and nurtures communities of technology buyers researching their companies' information technology needs. By understanding these buyers' content consumption behaviors, TechTarget creates the purchase intent insights that fuel efficient and effective marketing and sales activities for clients around the world.