MSP sales and marketing
Read trend articles and tips on how to pursue development and training for sales. Learn how to train sales staff to take on the challenges of cloud and MSP sales.
New & Notable
MSP sales and marketing News
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May 25, 2022
25
May'22
IBM Ecosystem plans to expand sales lifecycle support
The technology company plans to address training and benefits as it looks to help partners earlier on in the sales process as well as during a project's implementation phase.
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May 16, 2022
16
May'22
Partners become central to SAP industry cloud business
At SAP Sapphire 2022, the software company highlighted partnerships with consulting firms that emphasized their vertical market acumen; more IT channel news.
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May 09, 2022
09
May'22
AWS partners get skills-building, co-selling investment
The cloud platform provider aims to address the challenging labor market, which it views as the primary obstacle to partner growth; other IT channel news.
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April 18, 2022
18
Apr'22
Partners bring hybrid workplace technology to market
NWN Carousel and ROI Communications are among the service providers creating offerings for customers pursuing flexible work models; more IT channel news
MSP sales and marketing Get Started
Bring yourself up to speed with our introductory content
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Partner ecosystem strategy: Co-innovation and other variants
Co-innovation, generative partnering and co-creation describe alliances among customers, service providers and tech vendors. But what do the terms mean and what are the benefits? Continue Reading
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internal marketing
Internal marketing is the promotion of a company's objectives, products and services to employees within the organization. Continue Reading
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net price
The net price is the value at which a product or service is sold after all taxes and other costs are added and all discounts subtracted. Continue Reading
Evaluate MSP sales and marketing Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
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Understand online marketplaces, SLOs for providers
Service providers can engage in online marketplaces and use service-level objectives to understand their application's behaviors and its effect on customers. Continue Reading
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Partners cite reinforcement learning use cases, gradual uptake
Consultants view reinforcement learning as a tool for decision-making at scale and a way to solve optimization problems, but its capabilities remain a mystery for some customers. Continue Reading
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Consultants see retail payment systems adapt to pandemic
A mix of consulting and integration opportunities could drive partner business, as retailers look to adopt omnichannel technologies and hybrid sales models. Continue Reading
Manage MSP sales and marketing
Learn to apply best practices and optimize your operations.
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5 ways to improve MSP marketing and sales
Review these tips to get a better understanding of the people, process and tools you'll need to bolster what has been a traditional weakness among service providers. Continue Reading
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Channel partners prepare data analytics managed services
Customers may not fully understand AI and machine learning technology yet, but channel partners have been building their expertise to make the use cases a reality for clients. Continue Reading
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Cloud for industry sectors calls for co-innovation
The verticalization of cloud computing will hinge on alliances in which service providers, hyperscalers and customers collaborate on industry-specific platforms. Continue Reading
Problem Solve MSP sales and marketing Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
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The importance of building an agile and resilient infrastructure
No one knows what the future will demand. Here's how channel partners can help their clients prioritize agility and resilience in their infrastructures. Continue Reading
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Healthcare security services firms tackle ransomware spike
As healthcare organizations face an onslaught of ransomware attacks, channel partners can assist with security initiatives such as zero-trust architectures to prevent breaches. Continue Reading
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MSP retools bank IT systems with HPE Nimble Storage dHCI
Faced with a strained IT infrastructure, Central Pacific Bank upgraded to Nimble Storage dHCI. Learn how solution provider Pacxa played a critical role in the project. Continue Reading