5 social media conferences to attend in 2025
Social media is changing how businesses market products, interact with customers and build awareness. Here are events where businesses can learn to make the most of social media.
Attending social media conferences can keep companies current on the latest trends and help them incorporate changes into their business and marketing plans.
Businesses are turning to social media to market products, recruit new employees and engage with customers. Benefits of social media include visibility, engagement, brand recognition and customer insight. Creating an effective social strategy can improve a company's reputation and help build trust.
Here are some of the top social media conferences to attend in 2025:
1. Digital Summit
When and where:
- Denver: June 10-11
- Minneapolis: Aug. 6-7
- Philadelphia: Sept. 30-Oct. 1
- Raleigh, N.C.: Nov. 12-13
- Dallas: Dec. 3-4
Cost: $425-$1,025
Digital Summit is an event that discusses digital marketing best practices and strategies. These two-day conferences will cover topics like social media, content creation, lead generation, search engine optimization (SEO) and analytics.
Speakers vary by location. Some speakers include the following:
- Sara Beresford – senior global media director at Four Seasons Hotels and Resorts.
- Angela Clark -- vice president of digital at Patagonia.
- Marcus Collins -- marketing professor and author at the University of Michigan.
- Zuri Godfrey – brand marketing manager at YouTube.
- Jenny Haggard -- head of global thought leadership at Spotify.
- Tyria Saul – technical marketing manager at Google Fiber.
Register for Digital Summit conferences here.
2. Social Media Strategies Summit
When: June 18-19
Where: Virtual event
Cost: $349-$749
Social Media Strategies Summit focuses on how to build a social media strategy and drive brand loyalty and growth. Attendees will learn how to create and optimize social content for different platforms to have a positive business impact. Along with classic informational sessions, this conference will also provide speaker panels and roundtable discussions with industry thought leaders. There are also optional workshops on June 17.
Speakers include the following:
- Haley Correll -- senior director of social engagement at American Red Cross.
- Amanda Mulligan -- director of social media and influencer at McDonald's.
- Jacob Shipley -- head of social at Benzinga.
- Val Vesa -- senior social media manager at Cloudflare.
- Chin Wu -- director of North America brand campaigns and consumer marketing at Lenovo.
Register for the Social Media Strategies Summit here.
3. Social Media Week Lima 2025
When: June 18-19
Where: Lima, Ohio
Cost: $50-$600
Social Media Week Lima 2025 focuses on how businesses can use social media and relationship marketing to understand audiences and build connections and loyalty. Topics will include Facebook Ads, LinkedIn, Instagram, TikTok, live video, blogging and SEO. Sessions will vary from speaker sessions to hands-on learning opportunities.
Speakers include the following:
- Makayla Boyd -- senior digital content specialist at the University of Cincinnati.
- Ali Kelly -- manager, social media marketing society at Social Media Examiner.
- Shawn Quintero -- serial entrepreneur, author and podcast host.
- Jamie Samples -- CEO of Yellow Barn Media.
- Jessika Suter - relationship marketing evangelist and president at NOW Marketing Group.
Register for Social Media Week Lima 2025 here.
4. 2024 ANA Digital and Social Media Conference
When: July 14-16
Where: Carlsbad, Calif.; and virtual event
Cost: $1,199-$1,999
ANA Digital and Social Media Conference is a digital and social media conference from the Association of National Advertisers. Attendees can benefit from networking opportunities and information on how to grow a business's brand. Sessions will cover case studies, best practices, AI, government relations and the latest trends in marketing and advertising.
Speakers include the following:
- Megan Amic -- head of media at Honda and Acura.
- Brian Camen -- senior director, content and public relations at Ferrara Candy Company.
- Brittany Clauss -- director, brand marketing strategy at United Airlines.
- Ivan Kayser -- CEO at Redscout.
- Patrick O'Keefe -- chief integrated marketing officer at e.l.f. Cosmetics.
Register for the ANA Digital and Social Media Conference here.
5. Content Marketing World
When: Sept. 16-17
Where: San Diego
Cost: $899-$2,999
Content Marketing World features workshops, sessions and industry forums. Topics include AI in marketing, brand strategy, content creation and development, demand generation and visual storytelling. Optional workshops are available on September 15.
Speakers include the following:
- Andrew Davis – keynote speaker and author.
- Melanie Deziel -- co-founder and chief learning officer at Creator Kitchen.
- Hannah Elsakr -- president, Adobe Foundation at Adobe.
- Bennie Johnson -- CEO at the American Marketing Association.
- Nick Mehendale -- senior writer at The Onion.
Register for Content Marketing World here.
Rosa Heaton is a content manager for the Learning Content group at Informa TechTarget.
Amanda Hetler is a senior editor and writer for WhatIs where she writes technology explainer articles and works with freelancers.
