Browse Definitions :
Definition

BeeMe (MIT Media Lab)

BeeMe is a web-based social experiment that will be hosted by the Massachusetts Institute of Technology Media Lab at 11pm on October 31, 2018. The experiment, which takes place in the United States on Halloween night, allows internet users around the world to direct the actions of a live-action hero in order to defeat an artificial intelligence (AI) villain called Zookd.

Starting at 11PM ET, participants can log onto the MIT BeeMe website and control the hero’s actions by either submitting a command for the hero to follow or by voting a command up or down. The experiment's slogan is: "See what I see. Hear what I hear. Control my actions. Take my will. Be me." All participants in the experiment will see and hear events from the hero's first-person point of view (FPV).

The objective of this crowdsourcing experiment is to gather data about how smoothly a large group (the hive) can make an individual carry out a series of tasks. The challenge will be for participants to work cooperatively; it is expected that when the group is successful, the hero's actions will be fluid, but when the group fails, the hero 's actions will be sporadic, random and perhaps even zombie-like. Commands that might endanger the privacy, dignity or safety of the human actor who is playing the hero will not be allowed.

The MIT Media Lab has a tradition of providing internet users with innovative, interactive Halloween treats. In 2016, they released Nightmare Machine, a project that used deep-learning algorithms to generate scary zombie portraits. Website visitors were then asked to help the Nightmare Machine's artificial intelligence learn by voting on whether an individual portrait was 'scary' or 'not scary.' The project also used deep learning algorithms to determine what visual characteristics make a house look haunted or a city look toxic and then applied what they learned to famous landmarks around the world. In 2017, the MIT Media Lab released Shelley, a collaborative writing project that paired humans with deep-learning AI to create a horror story anthology.

And now...a Halloween treat from WhatIs.com! Test your knowledge of spooky IT terms!

This was last updated in October 2018

Continue Reading About BeeMe (MIT Media Lab)

SearchNetworking
SearchSecurity
  • man in the browser (MitB)

    Man in the browser (MitB) is a security attack where the perpetrator installs a Trojan horse on the victim's computer that is ...

  • Patch Tuesday

    Patch Tuesday is the unofficial name of Microsoft's monthly scheduled release of security fixes for the Windows operating system ...

  • parameter tampering

    Parameter tampering is a type of web-based cyber attack in which certain parameters in a URL are changed without a user's ...

SearchCIO
  • chief procurement officer (CPO)

    The chief procurement officer, or CPO, leads an organization's procurement department and oversees the acquisitions of goods and ...

  • Lean Six Sigma

    Lean Six Sigma is a data-driven approach to improving efficiency, customer satisfaction and profits.

  • change management

    Change management is a systematic approach to dealing with the transition or transformation of an organization's goals, processes...

SearchHRSoftware
SearchCustomerExperience
  • clickstream data (clickstream analytics)

    Clickstream data and clickstream analytics are the processes involved in collecting, analyzing and reporting aggregate data about...

  • neuromarketing

    Neuromarketing is the study of how people's brains respond to advertising and other brand-related messages by scientifically ...

  • contextual marketing

    Contextual marketing is an online marketing strategy model in which people are served with targeted advertising based on their ...

Close