Interactive TV (ITV or iTV) is an approach to television advertising and programming that creates the opportunity for viewers to communicate with advertisers and programming executives by responding to a call to action.
Software-defined networking (SDN) is an architecture that abstracts different, distinguishable layers of a network to make ...
6G (sixth-generation wireless) is the successor to 5G cellular technology. 6G networks will be able to use higher frequencies ...
Man in the browser (MitB) is a security attack where the perpetrator installs a Trojan horse on the victim's computer that is ...
Patch Tuesday is the unofficial name of Microsoft's monthly scheduled release of security fixes for the Windows operating system ...
The chief procurement officer, or CPO, leads an organization's procurement department and oversees the acquisitions of goods and ...
Lean Six Sigma is a data-driven approach to improving efficiency, customer satisfaction and profits.
Performance and accountability reporting (PAR) is the process of compiling and documenting factors that quantify an ...
Chief human resources officer (CHRO) is a top-level management executive in charge of an organization's employees.
Clickstream data and clickstream analytics are the processes involved in collecting, analyzing and reporting aggregate data about...
Neuromarketing is the study of how people's brains respond to advertising and other brand-related messages by scientifically ...
