Marketing and customer experience

Terms related to business software, including definitions about billing and words and phrases about supply chain, CRM, POS, ERP, accounting, payroll and inventory.

R/3 - R/3 is the comprehensive set of integrated business applications from SAP, the German company that states it is the market and technology leader in business application software.
recommendation engine - A recommendation engine is a system that gives customers recommendations based upon their behavior patterns and similarities to people who might have shared preferences.
recommerce - Recommerce is the selling of previously owned items through online marketplaces to buyers who reuse, recycle or resell them.
records information management (RIM) - Records information management (RIM) is a corporate area of endeavor involving the administration of all business records through their life cycle.
recruitment management system (RMS) - A recruitment management system (RMS) is a set of tools designed to manage the employee recruiting and hiring process.
recruitment marketing - Recruitment marketing is the combination of strategies and tools used by an organization to engage and entice job candidates in the pre-applicant phase of recruiting.
reference checking software - Reference checking software is programming that automates the process of contacting and questioning the references of job applicants.
registered health information technician (RHIT) - A registered health information technician (RHIT) is a certified professional who stores and verifies the accuracy and completeness of electronic health records.
relationship marketing - Relationship marketing is a facet of customer relationship management (CRM) that focuses on customer loyalty and long-term customer engagement rather than shorter-term goals like customer acquisition and individual sales.
remote deposit capture (RDC) - Remote deposit capture (RDC) is a system that allows a customer to scan checks remotely and transmit the check images to a bank for deposit, usually via an encrypted Internet connection.
remote desktop - A remote desktop is a program or an operating system feature that allows a user to connect to a computer in another location, see that computer's desktop and interact with it as if it were local.
remote desktop protocol (RDP) - Remote desktop protocol (RDP) is a secure network communications protocol from Microsoft.
Report on Compliance (ROC) - A Report on Compliance (ROC) is a form that must be completed by all Level 1 Visa merchants undergoing a PCI DSS (Payment Card Industry Data Security Standard) audit.
return merchandise authorization (RMA) - An RMA (return merchandise authorization) is a numbered authorization provided by a mail-order or e-commerce merchant to permit the return of a product.
revenue operations (RevOps) - Revenue operations (RevOps) is the strategic integration of sales, marketing and service departments to provide a better end-to-end view to administration and management, while leaving day-to-day processes within the departments.
RFM analysis (recency, frequency, monetary) - RFM analysis is a marketing technique used to quantitatively rank and group customers based on the recency, frequency and monetary total of their recent transactions to identify the best customers and perform targeted marketing campaigns.
RFx - RFx (request for x) encompasses the entire formal request process and can include request for bid (RFB), request for information (RFI), request for proposal (RFP), request for quotation (RFQ) and request for tender (RFT).
RMM software (remote monitoring and management software) - RMM software (remote monitoring and management software) is a type of application that information technology (IT) service providers and departments use to maintain their clients' and business organizations' IT assets, infrastructure and systems.
robocall - Robocalls are automated telephone calls that deliver a recorded message.
robot economy - The robot economy is a scenario in which most of the labor required to sustain human life is automated.
robotic process automation (RPA) - Robotic process automation (RPA) is a technology that mimics the way humans interact with software to perform high-volume, repeatable tasks.
SaaS ERP - SaaS ERP is a type of cloud-based enterprise resource planning (ERP) software that runs on the vendor's or cloud provider's servers, is sold through subscription and delivered as a service over the internet.
sales and operations planning (S&OP) - Sales and operations planning (S&OP) is a process for better matching a manufacturer's supply with demand by having the sales department collaborate with operations to create a single production plan.
sales lead - A sales lead is a potential sales contact, individual or organization that expresses an interest in your goods or services.
sales pipeline - A sales pipeline is a visual representation of sales prospects and where they are in the purchasing process.
sales-qualified lead (SQL) - A sales-qualified lead (SQL) is a prospective customer that has been researched and vetted -- first by an organization's marketing department and then by its sales team -- and is deemed ready for the next stage in the sales process.
Salesforce - Salesforce, Inc.
Salesforce AppExchange - Salesforce AppExchange is Salesforce.
Salesforce Commerce Cloud - Salesforce Commerce Cloud is a cloud-based suite of products that enable e-commerce businesses to set up e-commerce sites, drive more automation and provide customers with seamless shopping experiences.
Salesforce Community Cloud (Community Cloud) - Community Cloud is a social platform from Salesforce.
Salesforce Customer 360 - Salesforce Customer 360 is a collection of tools that connect Salesforce apps and create a unified customer ID to build a single view of the customer.
Salesforce Data.com - Data.com is the sales and lead generation component of Salesforce.
Salesforce DX - Salesforce DX, or SFDX, is a set of software development tools that lets developers build, test and ship many kinds of applications on the Salesforce Platform.
Salesforce Einstein - Salesforce Einstein refers to an integrated set of artificial intelligence (AI) technologies developed for the Salesforce Customer Relationship Management (CRM) platform.
Salesforce Health Cloud - Salesforce Health Cloud is a health IT CRM system that incorporates doctor-patient relationship and record management services.
Salesforce Journey Builder - Salesforce Journey Builder is a feature of the company's Marketing Cloud that manages the customer life cycle: the progression of steps a customer goes through when considering, purchasing, using, and maintaining loyalty to a product or service.
Salesforce Marketing Cloud - Salesforce Marketing Cloud is a customer relationship management (CRM) platform for marketers that integrates email, social media and advertising communications and collaboration.
Salesforce Sales Cloud - Salesforce Sales Cloud is a customer relationship management (CRM) platform for sales, marketing and customer support in both business-to-business (B2B) and business-to-customer (B2C) contexts.
Salesforce Service Cloud - Salesforce Service Cloud is a customer relationship management (CRM) platform for Salesforce clients to provide service and support to their business customers.
Salesforce Service Console - The Salesforce Service Console is the centralized interface in the Salesforce Service Cloud with which agents can view all relevant customer information related to a case, as well as their call queue and more.
Salesforce Trailhead - Salesforce Trailhead is a series of online tutorials that coach beginner and intermediate developers who need to learn how to code for the Salesforce platform.
Salesforce Wave Analytics (Analytics Cloud) - Salesforce Wave Analytics, also called Analytics Cloud, is a business intelligence (BI) application that is optimized for mobile access and data visualization.
Salesforce Work.com - Salesforce Work.
SalesforceIQ - SalesforceIQ is customer relationship management (CRM) software from Salesforce.
SAP Analytics Cloud - SAP Analytics Cloud (or SAP Cloud for Analytics) is a software as a service (SaaS) business intelligence (BI) platform designed by SAP.
SAP Ariba - SAP Ariba is a software company that provides cloud-based procurement, spend management and supply chain services that enable suppliers and buyers to connect and do business globally.
SAP BAPI (Business Application Programming Interface) - SAP BAPI (Business Application Programming Interface) is a standard interface to the business object models in SAP products.
SAP Business One - SAP Business One is an ERP software platform specifically intended for small and medium-sized businesses (SMBs).
SAP Business Suite - SAP Business Suite is a bundle of end-to-end enterprise software applications that integrate data, processes and functions for important areas such as finance, sales and HR, as well as industry-focused features.
SAP BusinessObjects BI - SAP BusinessObjects BI (SAP BO) is a centralized suite of reporting and analytics tools for business intelligence (BI) platforms.
SAP Cloud for Customer (SAP C4C) - SAP Cloud for Customer (SAP C4C) is a software as a service (SaaS) platform for sales and service.
SAP Cloud Platform - SAP Cloud Platform (SCP) is a platform-as-a-service (PaaS) product that provides a development and runtime environment for cloud applications.
SAP Data Services - SAP Data Services is a data integration and transformation software application.
SAP ERP - SAP ERP is enterprise resource planning software developed by the company SAP SE.
SAP ERP Central Component (SAP ECC) - SAP ERP Central Component (SAP ECC) is an on-premises enterprise resource planning (ERP) system.
SAP FICO (SAP Finance and SAP Controlling) - SAP FICO is an important core functional component in SAP ERP Central Component that allows an organization to manage all of its financial data.
SAP Fiori - SAP Fiori is a design language and user experience approach developed by SAP for use by SAP, its customers and its partners in business applications.
SAP Global Trade Services (SAP GTS) - SAP Global Trade Services (GTS) is software that allows companies to support and define import and export trade processes in SAP ERP.
SAP HEC (HANA Enterprise Cloud) - SAP HEC (HANA Enterprise Cloud) is a managed, private cloud hosting service for SAP HANA and its related applications.
SAP Integration Server - SAP Integration Server is the central component of SAP XI (Exchange Infrastructure), the company's enterprise application integration (EAI) product.
SAP MM (SAP Materials Management) - SAP MM (Materials Management) is a module in SAP ERP Central Component (ECC) that provides companies with materials, inventory and warehouse management capabilities.
SAP Planned Delivery Time - SAP Planned Delivery Time (PDT) is a tool within the SAP ERP software used to update manufacturing planning data, namely the scheduled delivery of procured goods and materials so that production plans reflect the most current data.
SAP Plant Maintenance (PM) - SAP Plant Maintenance (PM) is a component of the SAP ERP Central Component (ECC) that helps businesses support and maintain equipment and systems.
SAP Predictive Analytics - SAP Predictive Analytics is business intelligence software from SAP that is designed to enable organizations to analyze large data sets and predict future outcomes and behaviors.
SAP Production Planning - SAP Production Planning is a component of the SAP ERP system known as ERP Central Component (ECC) that helps businesses plan the manufacturing, sale, and distribution of goods.
SAP Project System (PS) - SAP Project System is a module in the SAP ERP system that enables tightly controlled project management from planning to completion.
SAP Quality Management (QM) - SAP Quality Management (QM) is a component of SAP ERP Central Component (ECC) that helps businesses implement and run quality control processes.
SAP S/4HANA - SAP S/4HANA is an ERP business suite based on the SAP HANA in-memory database that allows companies to perform transactions and analyze business data in real time.
SAP S/4HANA Cloud - SAP S/4HANA Cloud is a SaaS version of SAP S/4HANA ERP, a suite of integrated business applications.
SAP S/4HANA Finance - SAP S/4HANA Finance is a financial application in the SAP S/4HANA ERP platform.
SAP Sales and Distribution (SAP SD) - SAP Sales and Distribution (SAP SD) is a core functional module in SAP ERP Central Component (ECC) that allows organizations to store and manage customer- and product-related data.
Sarbanes-Oxley Act - The Sarbanes-Oxley Act of 2002 is a federal law that established sweeping auditing and financial regulations for public companies.
search engine optimization (SEO) - Search engine optimization is the science of improving a website to increase its visibility when people search for products or services.
security information management (SIM) - Security information management (SIM) is the practice of collecting, monitoring and analyzing security-related data from computer logs and various other data sources.
self-service rate (self-service bounce rate) - Self-service rate, also known as self-service completion rate, is a key performance indicator (KPI) used to analyze the effectiveness of a help desk or support team by measuring the percentage of issues that users are able to troubleshoot on their own.
sentiment analysis (opinion mining) - Sentiment analysis systems help organizations gather insights into real-time customer sentiment, customer experience and brand reputation.
service desk - An IT service desk is a communications center that provides a single point of contact (SPOC) between a company, its customers, employees and business partners.
service level - Service level describes, usually in measurable terms, the services a network service provider furnishes a customer within a given time period.
service-level objective - A service-level objective (SLO) is the part of a service-level agreement (SLA) that documents the key performance indicators (KPIs) the customer should expect from a provider.
seven wastes - The seven wastes are categories of unproductive manufacturing practices identified by Taiichi Ohno, the father of the Toyota Production System (TPS).
SharePoint administrator - A SharePoint administrator is the person who oversees an organization's installation and operation of the Microsoft SharePoint collaboration and content management platform.
shoppable video - A shoppable video is a way for consumers to discover products and make a purchase through links within the video.
Slack software - Slack software is a cloud-based collaboration software suite.
SNOMED CT (Systematized Nomenclature of Medicine -- Clinical Terms) - SNOMED CT (Systematized Nomenclature of Medicine -- Clinical Terms) is a standardized, multilingual vocabulary of clinical terminology that is used by physicians and other health care providers for the electronic exchange of health information.
social analysis - Social analysis is the practice of systematically examining a social problem, issue or trend, often with the aim of prompting changes in the situation being analyzed.
social commerce - Social commerce is a rapidly growing branch of e-commerce that uses social networks and digital media to facilitate transactions between businesses and customers.
social computing - Social computing is the collaborative and interactive nature of online behavior.
social CRM - Social CRM, or social customer relationship management, is customer relationship management and engagement fostered by communication with customers through social networking sites such as Twitter and Facebook.
social currency - Social currency is the personal assets and attributes of an individual that help them succeed in interactive social channels.
social media analytics - Social media analytics is the process of collecting and analyzing audience data shared on social networks to improve an organization's strategic business decisions.
social media metrics - Social media metrics are the various data points that enable a company to gauge the impact of social media activity on its revenues.
solution provider - A solution provider is a vendor, service provider or value-added reseller (VAR) that comprehensively handles the project needs of their client from concept to installation through support.
speech analytics - Speech analytics is the process of analyzing voice recordings or live customer calls to contact centers with speech recognition software to find useful information and provide quality assurance.
spoliation - Spoliation is the destruction, alteration, or mutilation of evidence that may pertain to legal action.
statistical analysis - Statistical analysis is the collection and interpretation of data in order to uncover patterns and trends.
subscription management - Subscription management is the process of overseeing and controlling all aspects of products and services sold repeatedly through a weekly, monthly, quarterly or yearly subscription-based pricing model.
supply chain analytics - Supply chain analytics refers to the processes organizations use to gain insight and extract value from the large amounts of data associated with the procurement, processing and distribution of goods.
supply chain execution (SCE) - Supply chain execution (SCE) is the flow of tasks involved in the supply chain, such as order fulfilment, procurement, warehousing and transporting.
supply chain management (SCM) - Supply chain management (SCM) is the optimization of a product's creation and flow from raw material sourcing to production, logistics and delivery to the final customer.
supply chain planning (SCP) - Supply chain planning (SCP) is the process of anticipating the demand for products and planning their materials and components, production, marketing, distribution and sale.