Browse Definitions :
Definition

validated learning

Validated learning is an approach to demonstrating progress against business goals when traditional key performance indicators (KPIs) are not very useful. In his book, "Lean Startup," author Eric Ries described validated learning as a small unit of progress that can be quickly verified to determine whether a chosen direction is correct.

Validated learning treats product development as a series of experiments that use scientific method to answer questions about market demand.  Once the entrepreneur has created a hypothesis about what customers want, the next step is to test the hypothesis by building a prototype -- which in lean-speak is referred to as a minimum viable product (MVP). Potential customers are then asked for feedback about the prototype and the information is used to validate reality and fine-tune the product. The process is purposely iterative and is continually repeated throughout the product's lifecycle.

Validated learning is especially good at helping startups avoid building features that customers don't want or need. The thinking is that by continually validating what matters most to customers, the startup will be more likely to eventually demonstrate progress against traditional KPIs, including revenue.

Although validated learning got its start as part of the build-measure-learn (BML) approach to efficient product development in lean manufacturing, its simple tenents can be applied to the development of a wide variety of products and services, including software development.

This was last updated in February 2018

Continue Reading About validated learning

SearchNetworking
SearchSecurity
  • man in the browser (MitB)

    Man in the browser (MitB) is a security attack where the perpetrator installs a Trojan horse on the victim's computer that is ...

  • Patch Tuesday

    Patch Tuesday is the unofficial name of Microsoft's monthly scheduled release of security fixes for the Windows operating system ...

  • parameter tampering

    Parameter tampering is a type of web-based cyber attack in which certain parameters in a URL are changed without a user's ...

SearchCIO
  • e-business (electronic business)

    E-business (electronic business) is the conduct of business processes on the internet.

  • business resilience

    Business resilience is the ability an organization has to quickly adapt to disruptions while maintaining continuous business ...

  • chief procurement officer (CPO)

    The chief procurement officer, or CPO, leads an organization's procurement department and oversees the acquisitions of goods and ...

SearchHRSoftware
SearchCustomerExperience
  • first call resolution (FCR)

    First call resolution (FCR) is when customer service agents properly address a customer's needs the first time they call.

  • customer intelligence (CI)

    Customer intelligence (CI) is the process of collecting and analyzing detailed customer data from internal and external sources ...

  • clickstream data (clickstream analytics)

    Clickstream data and clickstream analytics are the processes involved in collecting, analyzing and reporting aggregate data about...

Close